April is National Car Care Month! You know what they say, “April showers bring May flowers …” April is the cruellest month … Yes, April is National Poetry Month. April is also tax season (we hope you met the April 15th deadline!), time for the Boston Marathon (3rd Monday of April), and a whole slew of […]
First Shop Management Workshop of 2014 Set for May in Atlantic City Every year, just before the holidays, the Mitchell 1 shop management workshop planning team traditionally meets to discuss events for the coming year. We strive to select locations that our customers would enjoy visiting, making certain we secure pleasant accommodations with nice meals […]
5 Tips to Get the Most Out of Your SocialCRM Experience As we start the New Year, it’s a good time to share some tips to help our SocialCRM clients make the most of their program to continue to retain and attract customers and build business in 2014 — and beyond. 1. Be Engaged SocialCRM […]
7 Tips for Using Instagram for Business It’s no secret that social media is a great way to effectively market to your customers. It’s also a great avenue for your business to advertise its products and services. But more importantly it’s a way for you to connect and stay connected to customers. Are you using Instagram? If not, […]
Appointment Reminder Emails…You Schedule and We’ll Send! Have you heard?? Mitchell 1’s SocialCRM service is now sending email appointment reminders to your customers for you. You schedule it and we’ll send it! Here’s how it works: we pull the appointments that you scheduled in your shop’s management system (either Manager 5.9 or SE ) and queue up the reminder emails to be […]
New SocialCRM Features Help Drive Business to Your Shop The latest SocialCRM release in October continued to build on the already full-featured product by adding such items as Affiliate Logos and Scheduled Appointment Reminders taken for appointments in the shop management calendar — all designed to help bring new and returning customers to your shop. Affiliate Logos – […]
Connect To Customers With a Personalized Customer Maintenance Website We offer a great way for your customers to organize their “digital glovebox” that we call OwnerAutoSite.com. Every SocialCRM customer receives a link in every email that we send including: Welcome to Owenerautosite email; Thank you emails; Service Reminder; and Target Market Promotion emails. The idea of […]
Why People Share on Social Media Do you find yourself wondering what motivates people to share so many details about themselves on social media? Check out the article below from the folks at MarketingProfs for some interesting insights into sharing on social media. Note that 30% of people said they share to recommend a business, product or service. Those are […]
Have You Blasted Your Email Promotion This Month? If not, here are a few campaign ideas: We’ve Missed You! (Market to the customers who haven’t been in the shop in over 6 months) Customer Appreciation campaign (Target your loyal customers and thank them for their continued support) State Inspection campaign (Target customers who are due for state inspections) […]
Meet Your Support Agent: Kelly Nottingham The “Meet Your Support Agent” feature provides an inside look at the SocialCRM service from the support agent’s perspective. In an interview format, they share expertise, insights and best practices to help auto repair shops use digital marketing strategies to gain competitive advantage in their market. This month we’ll […]