ShopConnection

  • Best of the Blogs 2021: Auto Shop Marketing Tips

    Marketing can be tricky. It is an ever-evolving and dynamic practice that can make or possibly break a business. New technologies and methodologies are constantly developing and consumers change with these trends; including the way they interact with marketing communication methods. This past year, our SocialCRM auto shop marketing team has been busy blogging away and sharing their marketing wisdom to help your shop gain and retain more customers and ultimately boost sales. Here is a collection of the SocialCRM team’s blog posts from 2021.

  • ASK THE EXPERT: Changing Customer Expectations

    Communicating with customers has never been easier – or more complex at the same time. But with new technologies, your shop can communicate clearly, more efficiently and well within the legal parameters. Our own Marcus Mackell, product marketing manager for SocialCRM recently spoke with MotorAge and dove into the way’s customer communication tactics have changed, and how communication will look in the future; including some guidelines and best practices for shops to follow and look for.

  • How to Maximize Your Review Marketing Opportunity

    Do you know how most consumers go about finding a new automotive repair shop? The latest SureCritic survey asks consumers about the influence of consumer reviews on that process. What if we told you 90% of consumers rely on consumer reviews when deciding where to service their vehicle – would that matter to your business success? You better believe it! This three-part blog post will explore what your online review reputation may be saying to your potential customers and how to take control of the message.

  • Responding to Reviews — Why it Matters

    Do you know how most consumers go about finding a new automotive repair shop? The latest SureCritic survey asks consumers about the influence of consumer reviews on that process. What if we told you 90% of consumers rely on consumer reviews when deciding where to service their vehicle – would that matter to your business success? You better believe it! This three-part blog post will explore what your online review reputation may be saying to your potential customers and how to take control of the message.

  • What Are Verified Reviews and Why Are They Better?

    Do you know how most consumers go about finding a new automotive repair shop? The latest SureCritic survey asks consumers about the influence of consumer reviews on that process. What if we told you 90% of consumers rely on consumer reviews when deciding where to service their vehicle – would that matter to your business success? You better believe it! This three-part blog post will explore what your online review reputation may be saying to your potential customers and how to take control of the message.