(Updated) Attitude of Gratitude Winner for July
We are excited to announce our Attitude of Gratitude sweepstakes winner for the month of July! Also, check out what other shops have wowed their customers in won the Attitude of Gratitude sweepstakes.
SocialCRM
ShopConnection
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Online Review Responses: What Should I Say?
When your shop receives a positive or even negative comment you might be anxious at first. “What should I say?” There are only so many ways you can say ‘Thank You’ or ‘Sorry you feel that way’. Do I say the same thing every time? Can I just copy/paste a message? How long should my responses be if I do respond? Fear not, as Mitchell 1 and the SocialCRM is here to help you with a detailed explanation on strategies you can use when you come across those reviews here. -
3 Key Steps and Automotive Customer Service Tips to Building Profitable Customer Relationships
Just because a customer visits your shop more than once doesn’t necessarily mean they’re truly “loyal.” Tough words for any shop owner to hear indeed. In general marketing terms, most customers are “Predisposed Customers,” meaning they are predisposed to return based on the outcome of a previous visit. Learn how with the help of Mitchell 1’s award winning Social CRM auto repair marketing software can help keep your customers as loyal as can be with 3 key steps! -
Meet your Mitchell 1 Marketing Team Member: Victor Michael
The “Meet Your Team Member” feature provides an inside look at the SocialCRM auto shop marketing service from the perspective of one of our product experts. In an interview format, they share expertise, insights and best practices to help auto repair shops use digital marketing strategies to gain competitive advantage in their market. This time we had the opportunity to sit down with Victor Michael, one of our web designers for SocialCRM and LocalSearch, to obtain his thoughts and tips to boost a shop’s internet presence with their website. -
What is CRM Software for and How Can it Benefit Your Auto Repair Shop?
Customer relationship management has to do with the systems and strategies used to help a business organize and store its consumer data in a central location or database. Learn how Mitchell 1 can help your shop with its suite of marketing and management products in this new blog. -
Texting Your Customers: Mobile Texting Regulations for Auto Shops
Is
your texting service provider putting your shop at risk for substantial fines by the FCC? This blog is an update on an older blog of the same subject, but is as informational as ever. -
Top automotive CRM tools and how they can improve your auto shop
SocialCRM service takes the burden of managing a marketing program out of the shop owner’s hands and puts it on cruise control. Here are a few expert marketing tips that can help show you how Mitchell 1’s Social CRM auto shop marketing can help take the burden of managing a marketing program out of the shop owner’s hands and put it on cruise control. -
How to Be a Text Marketing Super Hero
The quote “With great power come great responsibility” has been attributed to everyone from Winston Churchill to Spiderman, and this relationship of power-to-responsibility is certainly true for Texting Marketing Campaigns. The “great power” of text marketing campaigns is made obvious when your customer grants you permission to contact them in the most direct and personal way possible. And the “great responsibility” starts with the FCC’s requirement to get prior consent before sending automated promotional texts.The good news is that Mitchell1 is here to help with some tips on text marketing best practices that will have you texting marketing like a super hero.
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Best of the Blogs 2020: Auto Shop Marketing Tips
Marketing can be tricky. It is an ever-evolving and dynamic practice that can make or possibly break a business. New technologies and methodologies are constantly developing and consumers change with these trends; including the way they interact with marketing communication methods. This past year, our SocialCRM auto shop marketing team has been busy blogging away and sharing their marketing wisdom to help your shop gain and retain more customers and ultimately boost sales. Here is a collection of the SocialCRM team’s blog posts from 2020.
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Meet your Marketing Specialist Support Agent: Chris Rohrer
The “Meet Your Support Agent” feature provides an inside look at the SocialCRM auto shop marketing service from the support agent’s perspective. Using their expertise within the Automotive field to be part of the business team to enhance the performance of their SocialCRM! This time we had the opportunity to sit down with Chris Rohrer and obtain his advice to shop shops engage with their customers, obtain new customers and increase retention.