Connect To Customers With a Personalized Customer Maintenance Website

Connect To Customers With a Personalized Customer Maintenance Website

We offer a great way for your customers to organize their “digital glovebox” that we call Every SocialCRM customer receives a link in every email that we send including: Welcome to Owenerautosite email; Thank you emails; Service Reminder; and Target Market Promotion emails.

The idea of the creating a personalized website for each of your customers has two major advantages to your business:

1) It ties that customer to your specific shop, by automatically posting the service history labor description from your shop management software. Only services performed at your business are posted automatically (although the vehiciel owner can also manully add services).

2) It allows you to communicate a higher level of service and your business’ unique brand of  service to your customers between visits.

Below are some screens showing the features of (click the images to enlarge to full size).

Service History – The labor description from the shop management system is used for service history (the price can be turned-off by request).











Next OEM Service Due  – Based on the projected mileage, the next service is highlighted.


Appointment Request Screen – Auto-fills with consumer/vehicle information. 


Coupons – Up to five different coupons can be included on


 Auto Service News – Consumer-focused auto repair content.

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About the Author

Brian Warfield

Brian Warfield is a Senior Product Manager for the Mitchell 1 SocialCRM product line. He has been in the automotive software business for over 20 years and has earned a degree in Marketing from the University of Cincinnati Business College.