The quote “With great power come great responsibility” has been attributed to everyone from Winston Churchill to Spiderman, and this relationship of power-to-responsibility is certainly true for Texting Marketing Campaigns. The “great power” of text marketing campaigns is made obvious when your customer grants you permission to contact them in the most direct and personal way possible. And the “great responsibility” starts with the FCC’s requirement to get prior consent before sending automated promotional texts.
The good news is that Mitchell1 is here to help with some tips on text marketing best practices that will have you texting marketing like a super hero.