Brian Warfield
Author Archives
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NEW! SocialCRM “Attitude of Gratitude” Sweepstakes for August
Mitchell 1 showed it’s gratitude in June to Excel Diesel & SUV in Brighton, Colorado with a free month of Service and is excited to extend the sweepstakes for SocialCRM customers for July.
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Texting Your Customers: Informational Texts Versus Marketing Texts
Is your texting service provider putting your shop at risk for substantial fines by the FCC? Just ask Jiffy Lube if it was worth the risk of paying $47 million dollars for sending promotional texts.
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New SocialCRM “Attitude of Gratitude” Sweepstakes
We at Mitchell 1 would like to show our gratitude to you, our SocialCRM customers, by providing an opportunity to win a free month of service.
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“Marketing Science” Without the Science Degree
Measuring marketing results and return on investment has historically been a challenge. Compared to the guesswork of the past, new marketing tools are making “Marketing Science” possible.
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Repair & Relationships – The R’s of Automotive Service Success
Being able to fix the customer’s car is clearly part of your success strategy, but unfortunately fixing cars is not enough to guarantee loyal relationships. Relationship building is just as important as fixing the customer’s car
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So Negative Reviews About My Auto Shop are a Good Thing?
Yes, negative reviews can be good for your auto repair shop if you handle them properly. Here are some tips on how you can do that: