The Year in the Rear View Mirror

The SocialCRM team was very busy in 2014, implementing new features and enhancements to offer new and improved marketing services to help auto service shops grow and prosper. As the year comes to a close and we look back at all the updates, it’s very exciting to see how far we’ve come.

Over the years, the SocialCRM team has always tried to find new & innovative ways to enhance the product features and stay on the cutting edge of social media marketing trends. This year was no different; the enhancements released in 2014 took the SocialCRM product to a new level.

Among the highlights were the low score diagnostic service, allowing consumers to provide shops with key additional details about low-score consumer reviews; a seamless integration with Manager SE, providing shops with reports and real-time notifications from SocialCRM without leaving the Manager SE system; professional website design services for shops that need to create or improve a business website; and automated appointment email reminders designed to help shops improve show rates for consumer appointments.

We’re delighted to bring these enhancements, along with many other smaller ones made throughout the year, to our customers. And we’ve got many more planned for 2015. In fact, continuous improvement is at the core of Mitchell 1’s mission, so stay tuned for more exciting enhancements next year — and beyond!

To read more about the 2014 enhancements, please click the links below.

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About the Author

Marcus Mackell

Marcus Mackell is the Director of Mitchell 1's SocialCRM shop marketing product line. He joined the company in 2003 and has been in the automotive social media & retention business for over 17 years.