• Mitchell 1 SureTrack – The Fastest Path to Fixed

    Get a close-up look at how SureTrack™ helps technicians fix cars faster and with more confidence. In this video, Ben Johnson, Mitchell 1’s Director of Product Development, shares some highlights of how SureTrack’s Real Fixes from actual technicians, along with the complete OEM repair information in ProDemand™, work together to help auto service professionals work […]

  • Communicating and Connecting with Customers

    Dan Williams (Mitchell 1′s Sr. Director of Sales Operations) talks with Wrenchin’ Roger at AAPEX 2012 about strategies to build relationships with customers through better communication before, during and after the shop visit. Shops use Mitchell 1′s SocialCRM™ service reminders and targeted marketing promotions to bring customers to the shop, then they complete an accurate […]