• Mitchell 1 Adds Custom Text Message Campaigns to its SocialCRM Auto Repair Marketing Service

    Mitchell 1 Adds Custom Text Message Campaigns to its SocialCRM Auto Repair Marketing Service  The Mitchell 1 SocialCRM auto repair marketing service has added custom Texting Campaigns to its offerings, allowing auto repair shops to send personalized marketing messages directly to their customers’ phones. “We are excited to offer our shop customers the power of […]

  • Videos Highlight Mitchell1’s Award-Winning Software

    Videos Highlight Mitchell1’s Award-Winning Software With Mitchell 1’s recent Professional Tool & Equipment News (PTEN) 2020 Innovation Award honors, Mitchell 1 Product Marketing Managers Gary Hixson and Marcus Mackell sat down with PTEN Editor Sara Scullin to discuss their award-winning products. Click HERE to watch a short, but in-depth, look at ProDemand® Interactive Wiring Diagrams, […]

  • Mitchell 1 2021 Emission Control Application Guide Now Available

    Mitchell 1 2021 Emission Control Application Guide Now Available  A Must-Have Resource for Shops Doing Emission Testing and/or Repair  Mitchell 1 announces the release of its 2021 Emission Control Application Guide (ECAT21) for domestic and import cars, light trucks, vans (diesel engines) and Class ‘A’ motor homes with gasoline engines, model years 1966 – 2021. […]

  • Mitchell 1 Continues Women in Auto Care Sponsorship

    Mitchell 1 Continues Women in Auto Care Sponsorship  Mitchell 1 continues its support of Women in Auto Care (WiAC), a community under the umbrella of the Auto Care Association, with the renewal of its annual sponsorship, according to Nick DiVerde, senior marketing director, Mitchell 1. “Women in Auto Care contributes significantly to the growth and […]