Press Releases

The Mitchell 1 SocialCRM auto repair marketing service has added custom Texting Campaigns to its offerings, allowing auto repair shops to send personalized marketing messages directly to their customers’ phones. “We are excited to offer our shop customers the power of text message marketing with minimal effort on their part,” said Marcus Mackell, product marketing manager for Mitchell...
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Mitchell 1 continues its support of Women in Auto Care (WiAC), a community under the umbrella of the Auto Care Association, with the renewal of its annual sponsorship, according to Nick DiVerde, senior marketing director, Mitchell 1. “Women in Auto Care contributes significantly to the growth and success of our industry through their networking and educational opportunities, and...
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With the latest release of Mitchell 1’s award-winning Manager™ SE shop management system, shop reports can be easily accessed anywhere from the cloud, making it convenient for shop owners and managers to track their businesses’ performance while away from the shop premises. “In response to shop owner requests, we’re pleased to announce this new option of online business reporting....
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The upcoming release of Mitchell 1’s ProDemand® auto repair information software introduces enhancements to the estimate guide module that will streamline the user experience. Service writers and shop managers will benefit from having labor times, OEM parts pricing and part diagrams consolidated on a single page, making it faster to find the information and elements needed for the...
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Mitchell 1 announces its SocialCRM Online Appointment Request feature has received a People’s Choice Award in the Shop Software category of the 2020 Professional Tool & Equipment News (PTEN) Innovation Award program. For the sixth year in a row, PTEN readers were able to voice their opinions and vote for their favorite products nominated in the Innovation Awards program....
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One of Mitchell 1’s most popular Facebook promotions, “Thank You Thursdays,” is back just in time for the holidays. Every Thursday through Dec. 17, one lucky winner of a $100 gift card will be announced on the Mitchell 1 Facebook page. “We extended the length of our fall ‘Thank You Thursdays’ sweepstakes period into mid-December to show our...
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MessageCenter, the texting app integrated with Mitchell 1’s Manager™ SE Truck Edition truck shop management software, is now available for commercial vehicle repair facilities throughout Canada and the U.S. With the two-way texting app, service providers using the Manager SE Truck Edition system for truck shop management can efficiently communicate with their customers for time and cost estimates,...
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