Press Releases

Mitchell 1 Introduces Interactive Wiring Diagrams in Latest Software Release
February 4, 2020
The latest release of the ProDemand® auto repair information software from Mitchell 1 takes their wiring diagrams to the next level with more exclusive features including interactivity that connects the diagrams directly to component information. This helps increase efficiency as technicians can access component repair information from inside the diagram without having to initiate a secondary search. While...
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Mitchell 1 SocialCRM Marketing Service Offers Online Appointment Request Feature
December 9, 2019
The Mitchell 1 SocialCRM auto shop marketing service is offering a new online appointment feature that will make it more convenient for consumers and auto repair shops to schedule appointments for auto repair and maintenance services. The feature is integrated with the Manager™ SE shop management system and allows consumers to request an appointment directly on the shop’s...
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Mitchell 1 and ASE Present 2019 Technician of the Future Award
November 23, 2019
Zachery Ward of Massena, New York was named the 2019 Mitchell 1 / Snap-on Automotive Service Excellence (ASE) Technician of the Future during the recent ASE Fall Board of Governors Meeting and Annual Technician Awards. Ward received a $1,000 cash prize, a one-year subscription to ProDemand® auto repair software from Mitchell 1, along with airfare and hotel accommodations...
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Mitchell 1 Wins Two People’s Choice Awards from Professional Tool & Equipment News (PTEN)
October 4, 2019
Mitchell 1 announces its ProDemand® Driver Assist ADAS Quick Link feature and its Manager™ SE MessageCenter text messaging app have each received a People’s Choice award in the 2019 Professional Tool and & Equipment News (PTEN) Innovation Awards program. For the fifth year in a row, PTEN readers were able to voice their opinions and vote for their...
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Mitchell 1 Continues to Sponsor Women in Auto Care
September 18, 2019
Mitchell 1 continues its support of Women in Auto Care (WiAC) with the renewal of its annual sponsorship, according to Nick DiVerde, senior marketing director, Mitchell 1. “Women in Auto Care contributes significantly to the growth and success of our industry through their networking and educational opportunities and scholarship programs, so we are very pleased to continue our...
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Mitchell 1 Announces the Return of the “Fabulous Las Vegas Sweepstakes”
September 3, 2019
Mitchell 1 announces the return of its “Fabulous Las Vegas Sweepstakes,” running now through Sept. 20. One lucky winner will receive an all-expense paid trip for two to attend this year’s Automotive Aftermarket Industry Week (AAIW) events, including the Automotive Aftermarket Products Expo (AAPEX) and Specialty Equipment Market Association (SEMA) Show in Las Vegas, Nevada. To enter, visit...
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Mitchell 1 Enhances Wiring Diagram Navigation in TruckSeries Repair Software
August 20, 2019
The latest upgrade to Mitchell 1’s truck repair software suite includes enhanced wiring diagrams featuring intelligent navigation that takes the user directly to the specific component diagram with the related wires automatically highlighted. Mitchell 1’s renowned wiring diagrams have been a core component of the company’s commercial vehicle repair software since it was first introduced to the industry...
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