June 18, 2024 by Mitchell 1

SAN DIEGO, Calif. – June 18, 2024 – Mitchell 1 has released all-new LocalSearch website themes within its SocialCRM auto repair marketing service to help shops improve their online presence, attract new customer traffic and convey their unique brand stories.

“We have completely overhauled our LocalSearch website design themes to include modernized visuals and innovative features, which will help shops strengthen their brand and expand their marketing opportunities to attract more customers,” said Brian Warfield, senior product manager for the Mitchell 1 SocialCRM product line. “Our updated LocalSearch design themes give shops the power to take their websites and social media activities to the next level of business growth.”

LocalSearch website design updates include:

• Modern designs with intuitive navigation
• Enhanced Search Engine Optimization (SEO)
• Web-specific coupons and promotions
• Staff page with employee profiles and recognition
• Optimized consumer review display locations
• Website social media content publishing

As part of the website themes launch, Mitchell 1 has incorporated a new employee recognition feature that seamlessly integrates various employee milestones such as birthdays, anniversaries, promotions and stand-out reviews to be shared across social media platforms to reach a wider audience.

“Highlighting employee achievements not only celebrates the individual, but also demonstrates that the shop values its workforce,” said Warfield. “This enhances the shop’s reputation among customers and prospective employees alike.”

The Mitchell 1 SocialCRM auto repair marketing service provides the best and most comprehensive way to reach an entire customer database with unique marketing messages and campaigns. Auto repair shops can retain existing customers with automated service reminders, thank-you messages and targeted e-mail promotions as well as attract new customers through verified reviews, professional websites and increased internet visibility.

For more information, visit www.mitchell1.com, call (888) 724-6742, or locate an independent sales consultant at www.mitchellrep.com.

About Mitchell 1:

As a member of the Snap-on^® Total Shop Solutions brand family, Mitchell 1 has been a leading provider of repair information solutions to the motor vehicle industry for more than 100 years. Mitchell 1 offers a complete line of integrated repair software and services, including vehicle repair information, business management and shop marketing services, to help automotive and commercial truck professionals improve productivity and profitability. For more information, visit the company’s website at mitchell1.com.