• Skip to primary navigation
  • Skip to main content
  • Skip to footer

Mitchell1

Line
Line
Line
Find My Rep
My Shop Account
Contact Us
Find My Rep My Shop Account Login ▼ Contact Us Buy Now
  • ProDemand
  • TruckSeries
  • SocialCRM
  • OwnerAutoSite

Book Free Demo

  • Products
        • Repair Information

          PRODEMAND

          For Autos & Light Duty Trucks

          Diagnostic, estimating, OEM repair information and exclusive expert-based fixes delivered together.

          TRUCKSERIES

          For Class 4-8 Trucks

          All-in-one resource for repair information, trouble code procedures and labor estimating tools.

        • Shop Management

          MANAGER SE

          For Autos & Light Duty Trucks

          Business management tools to help you manage every aspect of your shop more efficiently and profitably.

          MANAGER SE TRUCK EDITION

          For Class 4-8 Trucks

          Shop management software designed for independent shops that service medium- to heavy-duty trucks.

        • Shop Marketing

          SOCIALCRM + LOCALSEARCH

          Digital Marketing

          SocialCRM: Retain customers with powerful digital marketing, customer engagement tools and targeted marketing promotions.

          LocalSearch: Attract new customers with a professional website and Google optimization tools to rank higher in search engines.

          GOOGLE ADS

          PAID SEARCH

          Attract new business with targeted Google Ads that reach customers actively searching for your services.

  • Support
        • Customer Support

          Customer Accounts

          SocialCRM Marketing Support

          Technical Support

          Product Content

        • Contact Information

          (888) 724-6742

          16067 Babcock St.
          San Diego, CA 92127

          dashicons-facebook-alt dashicons-instagram dashicons-linkedin dashicons-twitter dashicons-youtube

  • Resources
        • Product Training

          PRODEMAND

          For Autos & Light Duty Trucks

          Automotive repair, diagnostic and estimating information.

          TRUCKSERIES

          For Class 4-8 Trucks

          Repair information, trouble code procedures and labor estimating.

          MANAGER SE

          For Autos & Light Duty Trucks

          Business management tools that improve shop efficiency & profitability.

        • Library

          SOCIALCRM

          Marketing Resource Library

          Shop marketing templates and resources to promote your business.

          Toolkit

          Marketing Materials

            • Videos/Demos
            • Brochures

          Referrals

          Refer a friend to receive 1 month free towards your subscription.

          API Request

          Request a 3rd-party integration for ProDemand or TruckSeries.

  • News/Blogs
        • News/Blog

          PRESS RELEASES

          Stay current with our latest updates.

        • ShopConnection

          BLOGS & INSIGHT

          Explore the latest articles from Mitchell 1's subject-matter experts and guest bloggers, providing valuable insights and practical tips.

        • SureTrack

          REAL FIXES

          Dealing with a tricky issue? Access expert knowledge derived from over 1 billion professional repair records.

          COMMUNITY

          Connect with thousands of professional technicians who are experiencing the same issues as you are.

  • About Us
        • Our Story

          ABOUT MITCHELL 1

          OUR HISTORY

          For more than a century, we've remained true to our mission: to be a trusted partner to our shop customers.

        • Testimonials

          HEAR FROM OUR CUSTOMERS

          Hear firsthand how our solutions have helped customers improve shop efficiency and profitability.

        • Careers

          JOIN OUR TEAM

          Join Mitchell 1 and become part of a team dedicated to providing shops with tools they need to succeed.

Social Media

LEVERAGE THE POWER OF SOCIAL MEDIA

Don’t ever underestimate the impact of your social media presence on your auto repair business. It's an essential marketing tool for shops looking to build customer loyalty and keep customers coming back. However, managing social media effectively can be a challenge, especially for busy shop owners juggling daily operations.

SocialCRM makes the process easier than ever. Whether you're sharing helpful tips, success stories, or promoting special offers and services, SocialCRM can boost your online presence and help your shop stand out among competitors.

KEY FEATURES

Facebook Visibility with Automated Content

With SocialCRM, your shop stays visible and active on Facebook, the most popular social media channel for auto repair professionals. Our marketing service will automatically post compelling content and customer reviews on your Facebook page regularly. The auto repair service content allows customers to see your wealth of knowledge on full display and helps them trust you as an authority in your field as their go-to source for auto service information.

Plus, links to your Facebook page are included in customer “Thank-You” emails and on their personalized vehicle maintenance site, OwnerAutoSite.com

Social Engage

SureCritic™, our verified review service, helps you gather more authentic customer feedback than any other review service. The Social Engage feature helps convert your customers into social media advocates for your business through social amplification.

After leaving a SureCritic review, customers can easily create a Google review or share their experience with friends and family, spreading the positive buzz across social media.

Claiming Your Google Business Profile

Your Google Business Profile is the cornerstone of your digital marketing strategy. We’ll guide you through claiming your business on Google to boost your online presence. Plus, it’s the perfect way to showcase your best customer reviews and let the world see just how great your shop is.

WE'VE GOT YOU COVERED:
3 SERVICE LEVELS TO CHOOSE FROM

SocialCRM

Boost customer retention with engagement services designed to help you manage, automate and track customer interactions seamlessly.

LEARN MORE

LocalSearch

Attract new customers in the digital space with a professional website and Google search optimization tools to rank higher in local searches.

LEARN MORE

Google Ads

Elevate your online marketing efforts with targeted Google Ads that connect you with customers actively searching for auto repair services.

LEARN MORE

Mitchel l: Site Footer Logo

(888) 724-6742

16067 Babcock St.
San Diego, CA 92127

  • Products
  • Support
  • Resources
  • News/Blogs
  • About Us

OEM Permissions | Legal Notices | Privacy Policy | Labor Times | Ordering Terms & Conditions
Cookies and Similar Technology | Sitemap

©2025 Mitchell Repair Information Company, LLC. All Rights Reserved.

Mitchell1® is a registered trademark used herein under license.

dashicons-facebook-alt dashicons-instagram dashicons-linkedin dashicons-twitter dashicons-youtube

Total Shop Solutions - Page
Thank you

Thank you for notifying us of suspected unauthorized use and/or access to Mitchell 1 products. Your information will remain confidential. A representative from Mitchell 1 may contact you to gather additional details about the reported piracy activity. Should you have any questions, or wish to add additional information, please email antipiracyteam@mitchell1.com.

Thank you

Check Mark

Your upgrade request for Accounting Link has been received. A Customer Service agent will contact you shortly.

Thank you

Check Mark

Thank you for contacting Mitchell 1 to discuss data integration opportunities. Clients who meet the requirements will be contacted to discuss a potential opportunity.

Thank you

Check Mark

We’ve received your request for a call back. A Customer Service Agent will contact you within 1 business day.

Thank you

Check Mark

We’ve received your request for assistance with your Mitchell 1 account. A Customer Service Agent will contact you within 1 business day.

Thank you

Thank you for your interest in SocialCRM.

Your request has been submitted.

You will receive a copy of the information you submitted at the email address provided.

If you have an issue that requires immediate assistance, call us at 1-888-724-6742.

Thank you

We have received the information for your business website from SocialCRM LocalSearch.

Your SocialCRM support agent will contact you within 5 business days to take the next step in creating your new website.

If you have any questions, please call 888-724-6742 – Option 5.

Thank you for being a SocialCRM customer!

Thank you

Check Mark

Thank you for your interest in Mitchell 1 products. A Customer Service Agent will contact you within 1 business day.

Thank you

Your request has been sent.

A Product Content Support agent will respond normally within one business day or sooner.

If you have an issue that cannot be addressed by email or requires immediate assistance, please call our Product Support department at .888.724.6742 and select option 4.

Thank you for choosing Mitchell 1

Thank you

Check Mark

Your response has been received. If you have any further questions or require additional assistance, please contact Customer Care by calling 888.724.6742.

Thank you

Thank you for your interest in Mitchell 1’s SocialCRM solution.

A product specialist will contact you within 1 business day to show you the features and benefits of our shop marketing solution.

In the meantime, check out our ShopConnection Blogs for great time-saving tips and tricks!

Thank you

Thank you for submitting your feedback to the Software Development Team. All submitted feedback is reviewed. If our software development team has any questions, we may contact
you to get additional information.

Thank you

Check Mark

Please allow 30 business days for your request to be processed.

Thank you

Check Mark

Your Target Market Request form has been sent. Your SocialCRM support agent will contact you to discuss any specifics, if needed.

Thank you

Check Mark

We’ve received your request for technical support. A Technical Support Specialist will contact you within 1 business day.

Thank you

Check Mark

A Product Trainer will contact you within two business days to schedule a one-on-one training session.

Thank you!

Check Mark

Your details have been successfully submitted!

Light Duty Automotive – Website UI Integration – ProDemand Estimator

ProDemand Light Duty Automotive has the following mechanisms for application-level integration with our repair content: (Labor, Parts, Fluids, and Maintenance) Your users can launch the ProDemand Light Duty UI sub-sections, assuming they already have an active subscription.

  • The ‘Website UI Integration’ is a self-contained sub-section of the ProDemand interface designed to provide access to specific subsets of repair content, such as the ‘Parts/Labor’ guide. This includes tabs for Labor, Parts, Maintenance, and Fluids, each containing information like cost, labor hours, and part numbers.
  • With this feature, users can select a collection of parts and labor items from the ProDemand interface, which are then returned to the calling program.
  • This mechanism allows users to pass specific vehicle identifiers, such as the VIN, ACES ID, or YMMSE qualifiers, to the ProDemand interface.
  • Using this mechanism, an invoking application can display the UI intent, enable the user to view and select content, and transfer content back to the invoking application
  • TAPE (transfer application public extension) is a workflow that gets you a token, which you then present to the Secure Intents website to consume the intents.
  • Intents do not display the full ProDemand interface; a screenshot of the “Parts & Labor” intent is shown below:

Integration lightduty
Integration lightduty

Light Duty – Automotive Website Launcher – ProDemand Complete

Direct Access—Pass-Through (transfer ticket) streamlines access straight into ProDemand. Depending on the configuration, this workflow uses the user/password credentials or an account number. Your users can launch into ProDemand, assuming they already have an active subscription.

  • This allows an invoking application to pass the searchTerm value, VIN, ACES ID, or YMMES vehicle identity and launch the full ProDemand application
  • Allows the end-user to interact with it directly
  • It does not allow any information to be transferred from ProDemand back to the invoking application

api Website Launcher

Medium & Heavy-Duty Truck – Website UI Integration – ProDemand Truck Labor

ProDemand Medium and Heavy-Duty Truck Class 4-8 has the following mechanisms for application-level integration with our repair content: (Labor)

Your users can launch the ProDemand Medium & Heavy-Duty Truck UI sub-sections, assuming they already have an active subscription.

  • The ‘Website UI Integration’ is a self-contained subsection of the ProDemand Truck interface designed to provide access to specific subsets content, such as the ‘Labor’ guide, which contains information on labor hours
  • With this feature, users can select a collection of labor items from the ProDemand Truck interface, which are then returned to the calling program.
  • This mechanism allows users to pass specific vehicle identifiers, such as the VIN and YMM qualifiers, to the ProDemand Truck interface.
  • Using this mechanism, an invoking application can display the UI intent, enable the user to view and select content, and transfer content back to the invoking application
  • TAPE (transfer application public extension) is a workflow that gets you a token, which you then present to the Secure Intents website to consume the intents.
  • Intents, such as the ‘Labor’ intent, are designed for simplicity. They do not display the full ProDemand Truck interface, as shown in the screenshot below:

api Website Integration

api Website Integration

Medium and Heavy-Duty Truck – Class 4-8 Website Launcher – ProDemand Truck Series

Direct Access—Pass-Through (transfer ticket) streamlines access straight into ProDemand Truck. Depending on the configuration, this workflow uses the user/password credentials or an account number. Your users can launch into ProDemand Truck, assuming they already have an active subscription.

  • This allows an invoking application to pass the searchTerm value, VIN, and YMM vehicle identity and launch the full ProDemand Truck application
  • Trouble Code Search Option
  • Allows the end-user to interact with it directly
  • It does not allow any information to be transferred from ProDemand back to the invoking application

api Website Launcher

How to find your account number

Ready to drive more customers to your shop?Book a quick, no obligation demo to get started

Ready to transform your operations?Book a quick, no obligation demo to get started

Ready to speed Class 4-8 truck repairs?Book a quick, no obligation demo to get started

Ready to grow your auto repair business?Book a quick, no obligation demo to get started

Ready to accelerate auto repairs?Book a quick, no obligation demo to get started