Email Marketing
REACH YOUR CUSTOMERS ANYWHERE WITH EMAIL
SocialCRM offers a suite of automated email services to enhance customer communication and grow your business. These include Smart Service reminders, thank-you Emails, timing belt and state inspection reminders and personalized recommendations.
The platform also helps collect Google Reviews for increased visibility, sends special re-engagement emails for inactive customers and optimizes emails for mobile devices.
With expert email deliverability management, SocialCRM ensures your messages reach customers effectively, driving engagement and word-of-mouth marketing.
KEY FEATURES
Automate your customer communications with SocialCRM’s variety of email templates including:
- Service Reminders
Our service reminders are based on data from your shop management system. We calculate your customers’ projected mileage since their last visit, matched to their vehicle’s maintenance intervals, and send automated reminders to them at the right time. Our advanced business logic ensures that your customers receive relevant emails based on their vehicle history. - Welcome
Send customer loyalty welcome emails automatically, with a link for customers to view their vehicle history on their own personalized customer loyalty vehicle website, OwnerAutoSite.com (see “Email Matching” below). - Thank-you
After every customer visit, a thank-you email is sent automatically, showing your appreciation and inviting the customer to review their experience at your shop. - Timing Belt
Based on the projected mileage of each customer’s vehicle, SocialCRM will automatically send customized emails 30 days prior to the scheduled service mileage of their timing belt due date. - State Inspection
SocialCRM pulls information from the management system’s inspection date field and targets vehicles based on their next inspection date. Your SocialCRM support agent will help you identify the inspection date parameters and create the email blast using artwork you select. - Recommendations
Recommendations entered into your shop management system automatically trigger a specific email inviting your customer to service those recommended items not purchased during their initial visit. - Google+ Local Reviews
For added web search optimization, we help you collect Google Reviews. When a consumer provides a positive review in our system, we send an invitation to them to also provide a Google review. - Haven’t Seen You in a While
When a customer has been away from your shop for more than 12 months, they will receive a special email inviting them back to your business.
If you’re missing email addresses for your customers, we will find them for you. We jumpstart your marketing program by doing an initial email match when you sign up.
At the SocialCRM product level, we’ll match your database every quarter to catch any new customers visiting your shop since the prior email match was done. And every new email address added to the database automatically triggers a customer loyalty welcome email message with an invitation to visit their personal OwnerAutoSite vehicle maintenance website.
Having a slow month? Generate new sales at a moment’s notice by sending your customers a targeted email promotion anytime. We’ll even create it for you and send you the promotion to review. It’s just another valuable feature that’s available anytime you need it.
SocialCRM detects the type of device being used and optimizes the emails. Appointment requests, service reminders, thank-you's and customer reviews are optimized for smartphones and tablets. Customer review requests and automated appointment scheduling are also built into every email, creating powerful word-of-mouth marketing opportunities and saving you time.
We monitor and measure our email deliverability on a daily basis, and format your messages to generate the best response rate possible. We take care of all the little details to ensure your message gets opened and read.
WE'VE GOT YOU COVERED:
3 SERVICE LEVELS TO CHOOSE FROM
SocialCRM
Boost customer retention with engagement services designed to help you manage, automate and track customer interactions seamlessly.
LocalSearch
Attract new customers in the digital space with a professional website and Google search optimization tools to rank higher in local searches.
Google Ads
Elevate your online marketing efforts with targeted Google Ads that connect you with customers actively searching for auto repair services.
