Mitchell 1 Received Top 10 Tools Award from Undercar Digest – March
San Diego County Board of Supervisors Proclaims Mitchell 1 Day in Celebration of 100th Anniversary – March
Mitchell 1 and OK Tire Announce Agreement to Offer Repair and Management Software to Franchises – May
Mitchell 1 ProDemand 1Search Plus Feature Wins 2018 PTEN Innovation Award – August
Mitchell 1 Improves Productivity Solutions with Built-In Text Messaging – September
Mitchell 1 Wins People’s Choice Awards for ProDemand 1Search Plus and SocialCRM LocalSearch – October
Mitchell 1 Commended by Frost & Sullivan for Enhancing Productivity of Auto Repair Business with its Customer-Centric Software – October
Mitchell 1 Adds ADAS Feature to ProDemand – November
Mitchell 1 Announces ProSpect Mobile Vehicle Inspection Solution – November
2017
Manager™ SE Truck Edition shop management software for all-makes medium and heavy truck repair – February
ProDemand® and Mobile ManagerPro™ win in ‘Top 10 Tools’ Awards from Undercar Digest – February
Navistar rolls out integrated TruckSeries to International dealers – April
Roady’s Truck Stops rolls out Mitchell 1 TruckSeries to member locations – July
SocialCRM adds new LocalSearch Feature to auto repair marketing services – October
TruckSeries is updated with model year 2017 data – October
New commercial truck video produced highlighting shop productivity – October
ProDemand enhanced with 1Search Plus – November
Manager SE Truck Edition wins PTEN Innovation-People’s Choice Award – November
RepairConnect enhanced with ABS and transmission codes for medium and heavy truck repair – December
2016
Manager SE introduces new and improved scheduler feature – January
ProDemand wins ‘Top 5 Tools’ Award from TechShop – January
ProDemand®, SureTrack®, Manager™ SE and Mobile ManagerPro™ win in ‘Top 10 Tools’ Awards from Undercar Digest – February
TruckSeries updates interface between RepairConnect and Noregon JPRO software – February
ProDemand releases new version with Probable Component feature – March
TruckSeries and ProDemand are picked up by First Vehicle Services – May
Integration of RepairConnect with NEXIQ Technologies expands – May
New series of Shop Management Training videos released – June
Manager SE wins 2016 PTEN Innovation Award – August
Manager SE Scheduler wins PTEN People’s Choice Award – October
TruckSeries is updated with model year 2016 data – October
SureTrack hits milestone of expanding Real Fixes at a rate of 250,000 less common real fixes per month – November
Manager SE enhanced with 1st Mile credit card processing and Accounting Link accounting options – November
Mitchell 1 celebrates 10-year anniversary of first online software for commercial trucks – December
Mitchell 1 Introduces 2017 Emission Control Application Guide – December
2015
ProDemand Mobile launched, optimized specifically for tablet devices – January
ProView troubleshooting feature added to ProDemand – January
TruckSeries, modular software suite for Class 4-8 trucks, launched – March
SocialCRM shop adds “lost customer” email feature – May
SocialCRM celebrates 10th anniversary – July
Mitchell’s ProDemand® Top 10 Repairs List and Mobile ManagerPro took top honors in the Repair Information Sources and Computers and Software categories respectively, in the 2015 Professional Tool & Equipment News (PTEN) Innovation Awards – August
Mitchell 1 shop management celebrates 20th anniversary – September
Mitchell’s ProDemand® ProView and Mobile ManagerPro win People’s Choice Awards in the Repair Information Sources and Computers and Software categories respectively, in the 2015 Professional Tool & Equipment News (PTEN) Innovation Awards – October
Manager SE announces new Scheduler and Plate-to-VIN features – November
2014
Mitchell 1 Adds ‘Get2Know’ Training Resource Center to Website to help users increase product proficiency – January
The Manager™ SE shop management system now includes the new Auto Updater – February
RepairConnect now an integrated component of Navistar’s OnCommand™ Connection remote diagnostics and fleet maintenance system – March
SocialCRM adds recurring target marketing e-mail campaign feature that automatically reminds customers about recommended auto repair services – April
SocialCRM adds automatic appointment email reminder feature – May
The Pep Boys- Manny, Moe & Jack (NYSE: “PBY”), the nation’s leading automotive aftermarket service and retail chain, has selected ProDemand® with SureTrack® as the source for OEM-based and expert information for its 800 locations in 35 states and Puerto Rico – June
SocialCRM shop marketing solution adds website development service – July
Engine diagnostic repair information for the most common school bus types added to RepairConnect – September
Manager™ SE includes an integrated tire catalog from American Tire Distributors, Inc. (ATD) – September
TruckPro, the largest independent truck and trailer service center network across Canada, selects Mitchell 1’s truck repair solutions – October
Low Score Diagnostics feature added SocialCRM consumer reviews – October
Mobile ManagerPro added as extension of Manager™ SE, offering full wireless functionality – November
SocialCRM dashboard and customer marketing details integrated into Manager™ SE – December
2013
SocialCRM shop marketing service enhanced with mobile optimization feature – January
Manager™ SE now integrated with ProDemand™ and Windows 8 compatible – February
Repair-Connect® now fully integrated as the primary troubleshooting information interface with Noregon’s JPRO commercial fleet diagnostics 2013 v1 and its Next Step Service module – February
Manager™ SE integrated with XCharge credit card processing system – March
Manager™ SE integrated with Intuit QuickBooks® – March
TruckLabor, the first comprehensive labor time estimating product for medium and heavy trucks, launched – March
New Business Contact Syndication feature launched with SocialCRM shop marketing services. April
New 1search feature in ProDemand delivers OEM and experience-based repair information together – July
Mitchell 1 develops online test to be utilized during TMC’s SuperTech technician skills competitions – July
2012
Mitchell 1 partners with SureCritic to integrate with SocialCRM™ in January
Mitchell 1 named a winner of TechShop magazine’s 2011 Top 5 Tools Award for OnDemand5.com in February
Interface between Repair>Connect and JPRO Commercial Fleet Products released in March
ProDemand™, the next generation of repair information software, launched in April
ProPack™, the new customer communication tool box, launched in July
New feature to view top vehicle lookups added to ProDemand™ in July
ProDemand™ news and updates blog launched in August
Estimator integrated into ProDemand™ in September
2011
Mitchell 1 marks 15th Anniversary of its Windows-based shop management software
Credit card processing integrated into ManagerSE in February
Mitchell 1 partners with Zonar Systems to integrate Repair-Connect into Zonar’s Ground Traffic Control software to offer Zonar Rx in February
Shop Management SE Viewer application available for Snap-on’s VERUS® and VERDICT™ diagnostic and information systems in March.
Mitchell 1 wins TechShop magazine’s 2010 Top 5 Tools Award for OnDemand5.com in March
Target Market Promotions added to eCRM e-mail marketing service in April
SocialCRM™, customer retention and new customer acquisition service, is launched in September
Mitchell 1’s Manager/ManagerPlus shop management software named the preferred management system of choice by O’Reilly Auto Parts in November
Mitchell 1 and ASE present Technician of the Future award in November
Medium-Truck.net launched as on-line repair information for medium duty trucks
ServiceIntelligence available in kilometers in Canada
Mitchell 1 partners with Bob Cooper and Elite in June
Mitchell 1 DIY 5-year Anniversary
2008
National Pronto Endorsement/PDG Partnership in January
WHI Product Integrates with ManagerPlus in February
eCRM is added to the Business Performance Services stable in April
OnDemand5.com version 2.0 includes Google™ search functionality
PerformanceCenter is added to Business Performance Services in July
Mitchell 1 DIY launches YouTube and Facebook pages in July
Shop Management Workshops become AMI certified
Customer Retention Marketing (CRM) is launched in Canada in August
ManagerEnterprise is launched in Canada in October
Manager SE (ShopStream-enabled) is launched in October
ShopMeter (KPI Web Portal) launches with ASA at the CARS show in Las Vegas in November
OwnerAutoSite.com & OnlineServiceAdvisor.com features are added to CRM and eCRM
2007
Business Performance Services launches in January
DataProtection and ServiceIntelligence launches in February
Manager / ManagerPlus 5.8 is released in March • OnDemand5.com version 1.7 featuring OnDemand Live is released in April
Manager / Manager Plus 5.9 is released in April
Mitchell 1 Transporter is launched in June
OnDemand5.com version 1.8 is released in August
New report options added to Customer Retention Marketing (CRM) in September
Mode 6 data added to OnDemand5.com in September
QuickBooks Integrator 1.1 released in September • Manager/ManagerPlus 5.9 Q4 Updates integrate with NAPA catalog
PerformanceCenter launches in October
2006
Web-based Tractor-Trailer.net for heavy vehicles launches on January 23
Transmission overhaul and diagnostics coverage are included in the Repair product – May
Mitchell 1 Performance Group (MPG) launches on June 25
Monthly updated web processes implemented
Mitchell 1 Data Extraction Kit (MDEK) launches in July
CRM relaunches in October
2005
Partnership with CARQUEST established in March
Customer Retention Marketing (CRM) Call Tracking Service (CTS) launches on July 27
Re-brands the Heavy Truck CD’s to Medium Truck on CD recognizing the content was more Medium Duty than Heavy Duty and set a course to create what is now known as Tractor-Trailer.net
Mitchell 1 becomes a full-service marketing and business solution provider for auto repair shops
CircuitSelect™ launches in November
2004
Mitchell On-Demand® Direct launches
eAutoRepair.net launches in November
TechBooks, India
2002
OnDemand Manager/ManagerPlus released on September 5
O’Reilly partnership with Mitchell 1 is established in June 2003
OnDemand5.com is introduced in January
2001
Mitchell Repair changes its name to Mitchell 1
Mitchell 1 introduces OnDemand5 line of products for automotive repair
2000
Snap-on and Napa jointly own Mitchell Repair
1998
Mitchell was the first to produce auto data on DVD
1994
Mitchell was the first to provide a Windows based product
Mitchell created Mitchell On-Demand® Truck Edition on CD
1989
Mitchell introduces Mitchell ON-DEMAND® repair information and estimator system on CD-ROM
1988-1991
Mitchell acquires Digitree, KLM and NAGS all to improve products and services
1986
The Thomson Corporation purchases Mitchell
1984
Mitchell develops and markets Heavy Truck Repair Manual
1983
The introduction of portable electronic estimating
1958
The first estimator was produced
1946
Glenn Mitchell founded Mitchell Manuals
1920
Service Engineering Corporation buys Reed Manual, develops National Service Data
