Below are 5 best practices to incorporate in your daily routine to help your shop achieve ongoing success with our SocialCRM program.
1 Check Your Email
From the moment you start your SocialCRM program you will receive emails from your dedicated support agent as well as your shop customers. Your agent will use email to communicate with you for follow ups as well as to keep you in the loop with your marketing results when they’re unable to reach you.
Customers also email you to request an appointment. The email is just a request for a time slot and you will want to reply back with a confirmation or with an alternate day and time that works for the consumer and your shop. Once you confirm this appointment you will want to place it in your shop’s scheduler so we can send out appointment reminders to your customers for you.
2 Use Your Welcome Kit
When you sign up with SocialCRM you receive a Welcome Kit to help you get started. Its contents include a counter stand with a flyer insert for your shop counter, customer email sign-in sheet and a SureCritic verified reviews sticker for your shop’s window.
When you display the counter stand prominently in your shop, you have a better chance of collecting email addresses from your customers. The information in the counter stand helps them know exactly what they should expect to receive from your shop when providing you with their email address.
The email sign-in sheet is a document you can place on your counter and make part of your check-in process. The more email addresses you have, the more communications we can send. But also just as important, it allows them to sign up for their Owner Auto Site vehicle history website so they can track their service history with your shop, see what next service is due and read weekly automotive related articles.
The SureCritic sticker is to be placed in your shop window to let customers know about our verified review platform you are using. Customers will receive a “Thank You” email or “Thank You” text with a link asking them to write you a review. If they do not have an email on file they may receive a call to be able to provide feedback about their shop visit experience.
3 Respond to Reviews
4 Check Your SocialCRM Reports
5 Utilize Your Dedicated Support Agent
Our goal as a company and a team is to ensure that you and your shop have all the tools needed, so we can focus on helping you succeed! Knowing what is expected is half the battle and we look forward to being a part of your success as part of the Mitchell1 SocialCRM family.