• These Customers Made Our Day

    These Customers Made Our Day! Mitchell 1 recently had a special visit from some VIPs. Tom and Pam Ivey from Tysons Auto Specialties in Vienna, Virginia stopped in to meet their SocialCRM agent, Shoshana Elias, and take a tour of our headquarters facility in Poway, California. The Iveys have enjoyed the many marketing services of SocialCRM […]

  • Fixing the Customer Before and After Fixing the Car

    Fixing the Customer Before and After Fixing the Car I’ve often heard shop owners talking about “fixing the customer” before fixing the car. What I think they were saying was that sometimes the customer was “broken” because they had not yet figured out how they were going to manage their busy day without their vehicle. […]

  • Marvelous Nashville!

    Marvelous Nashville! We just concluded a fantastic Mitchell 1 Shop Management Users Workshop event at the marvelous Opryland Hotel in Nashville this past weekend. A sold-out crowd joined us to get more value and efficiency out of their Manager SE software, as well as to learn more about the latest updates to our SocialCRM shop marketing […]

  • And the “Big Payback” Sweepstakes Winner for September Is…

    And the “Big Payback” Sweepstakes Winner for September Is… We’re happy to announce that the winner of our “Big Payback” Sweepstakes for September is Auto Mobile Detective of Fountain Hills, AZ. They’ve won a free month of their SocialCRM subscription! Congratulations, Andrea & Kirk Horton! Andrea & Kirk were entered into the sweepstakes automatically by adding their SureCritic badge/link […]

  • Dedicated Support for Customers – That Means You!

    Dedicated Support for Customers – That Means You! Customer support is a very important component to any business. When a customer needs assistance, they want to be able to reach out to someone and get help in a timely & efficient manner. Here in SocialCRM, we use a “dedicated” customer support model. That means we […]

  • 10 Ways to Get More Facebook Likes

    10 Ways to Get More Facebook Likes You’ve built a nice Facebook page. Now, do you find yourself watching and waiting for the  Facebook Like counter to go up, up, up? What should you do next to get people to visit and then like your page? Maybe you’ve heard a thing or two about how to increase […]

  • Is the Consumer Always Right?

    The Consumer is Always Right – Until You Decide to Fire Them! What should a business do when after bending over backward to help a consumer and they still give you a bad consumer review?  How about take the opportunity to praise your team for the great job they did in spite of a difficult […]

  • And the “Big Payback” Sweepstakes Winner for August Is…

    And the “Big Payback” Sweepstakes Winner for August Is… We’re happy to announce that the winner of our “Big Payback” Sweepstakes for August is GOLDSTAR AUTOCARE of Canton, OH. They’ve won a free month of their SocialCRM subscription! Congratulations, Terry! Terry and his team were entered into the sweepstakes automatically by adding their SureCritic badge to their website. You can […]

  • Meet Your Support Agent: Greg Betz

    Meet Your Support Agent: Greg Betz The “Meet Your Support Agent” feature provides an inside look at the SocialCRM service from the support agent’s perspective. In an interview format, they share expertise, insights and best practices to help auto repair shops use digital marketing & social media strategies to gain competitive advantage in their market. […]

  • The Perfect Email Campaign

    The Perfect Email Campaign I once had a shop owner describe to me his perfect email campaign. The campaign would look at all the vehicles in his shop management software and send an email to the owners of the ones that were due for their timing-belt replacement service. He followed this with the fair yet […]