• Do You Get Strange Consumer Phone Calls?

    Phone-ringing_featuredFrom over-the-phone estimate requests to those customers who think they know how to fix their own vehicle by watching a YouTube video – lately, it seems shops never know what they’re going to get when they pick up the phone.

  • Connecting with Customers

    Before we get too far into 2016, let’s take a look back at some of the blog posts in 2015 that followed the important theme of connecting with customers.

  • Why Customers Leave

    JumpingGoldfish_featuredAny business can make a sale and take a customer’s money. However, it’s much harder to retain a customer for life. Try some new strategies at the shop to help connect with your customers, and it will leave a lasting positive impression of your business.

  • Marketing: What A Difference 30 Years Makes

    Marketing: What A Difference 30 Years Makes The 80’s might seem like the Stone Age to some of us, but even then, automotive shops were a bit more advanced than scribbling pictographs on rock walls in order to bring customers in – or so we thought. Back in the day, businesses would market themselves via static […]

  • Automechanika Chicago Rocked!

    Automechanika Chicago Rocked! This past weekend, I had the unique opportunity to attend the Automechanika Chicago show. I was there as an exhibitor for Mitchell 1 in a booth that we shared with Snap-on Diagnostics and Snap-on Equipment. When you hear the name Automechanika, you probably think immediately about the G-I-A-N-T and traditional all-automotive trade […]

  • Bringing Back Lost Customers

    Bringing Back Lost Customers Every year, auto repair shops lose over 20 percent of customers for various reasons, and most shops have no idea a customer is gone until it’s too late. The longer a consumer stays away from your shop, the less likely it is that they will ever be back. That’s because in […]

  • Remembering Your Place, Plus More…

    The Updates Continue:  Remembering Your Place, Plus More… Our ProDemand Development team has been busy this year, continuing the streak of software updates based on customer feedback with our third update this year. In this release, the team focused on navigation, vehicle qualification and more on Quick Links. Enjoy the latest ehancements and remember to […]

  • Your Customer “No Shows” Again – Now What?

    Your Customer “No Shows” Again – Now What? Since we’ve all missed scheduled appointments at some point, can you really blame a consumer when they miss their appointment at your auto repair shop? We’ve all been there. In those cases where a simple reminder would have made the difference, we now offer a solution for […]

  • And the “Big Payback” Sweepstakes Winner for November Is…

      And the “Big Payback” Sweepstakes Winner for November Is… We’re happy to announce that the winner of our “Big Payback” Sweepstakes for November is John’s Auto Care of Boulder, CO. They’ve won a free month of their SocialCRM subscription! Congratulations, John! John was entered into the sweepstakes automatically by adding their SureCritic badge/link to their website. You can check out their […]