Meet your Mitchell 1 Marketing Team Member: Branden Parish
The “Meet Your Team Member” feature provides an inside look at the SocialCRM auto shop marketing service from the perspective of one of our product experts. In an interview format, they share expertise, insights and best practices to help auto repair shops use digital marketing strategies to gain competitive advantage in their market. This time we had the opportunity to sit down with Branden Parish, one of our newer members of the Mitchell 1 SocialCRM shop marketing team.
It’s never too early to be thinking of the Holidays! Both to make sure you’re not buying gifts at the last minute but mostly to take the opportunity and bring some business to your repair shop with some tried and proven Holiday marketing efforts. Learn how our SocialCRM Marketing Team can help you plan and execute all your holiday marketing ideas here in this blog.
When it comes to running your auto repair shop business, the number one focus is marketing YOU, the owner of the business. That reputation does not start when a customer steps inside the front doors, but it actually begins with the first impression! Learn some proven marketing expert tips in this blog thats all about “YOU”!
Search Engine Optimization – commonly referred to as “SEO” – is the foundation for driving online traffic to your website. The use of strong keywords, well written editorials, and a great looking website all contribute to increasing your shop’s SEO ranking in search engines. Learn some great tips from one of our marketing experts here at Mitchell 1 on how you can get SEO on your side to help your business grow in this blog!
Promotions and special offers can be a very powerful tool to be used by your shop, but making sure the message and promotion are on the same track to bring in business is crucial. Learn from Christie Smith, one of our Social CRM marketing experts on how to use the proper promotion and bring in those customers here in this blog.
Google reviews have a tremendous impact on the online reputation of every business, including auto repair shops. Its what prospective customers rely on to determine if they want to do business with your shop – and what current customers use to determine if they want to keep coming back. Learn how with the power of SocialCRM and ReScore, you can get those positive reviews going and working for you!
Have you let your customers know about Owner Auto Site yet? The easiest and quickest way to give your customers valuable information about their vehicle all at their fingertips. Read more about Owner Auto Site and how to share with them some key features of this valuable tool today in this blog.
For many business owners, the decision to offer discounts or specials can be quite an interesting thought process. They have to present themselves with the question, “Should I, or shouldn’t I?” Found out how with Mitchell 1’s SocialCRM, making this decision is easier than you would think in this blog.
Mitchell 1 is pleased to sponsor a special workshop designed to help the industry’s top shop owners and managers change the trajectory of their business forever and put them lightyears ahead of their competitors. This jam-packed 2-day event will guide shop owners through the customer journey – from learning what vehicle owners really think to identifying, managing and retaining customers, through customer follow-up.
If you manage an auto repair shop, you may be questioning whether or not you should encourage online customer reviews. But the right question you should ask is where should your customers’ feedback be seen? Answer: On all search engines for optimal visibility! Learn from our Marketing Experts in this blog on why customer reviews with SureCritic are a true game changer for any business!