ShopConnection

  • 3 Key Steps and Automotive Customer Service Tips to Building Profitable Customer Relationships

    Just because a customer visits your shop more than once doesn’t necessarily mean they’re truly “loyal.” Tough words for any shop owner to hear indeed.  In general marketing terms, most customers are “Predisposed Customers,” meaning they are predisposed to return based on the outcome of a previous visit. Learn how with the help of Mitchell 1’s award winning Social CRM auto repair marketing software can help keep your customers as loyal as can be with 3 key steps!

  • Meet your Mitchell 1 Marketing Team Member: Victor Michael

    The “Meet Your Team Member” feature provides an inside look at the SocialCRM auto shop marketing service from the perspective of one of our product experts. In an interview format, they share expertise, insights and best practices to help auto repair shops use digital marketing strategies to gain competitive advantage in their market. This time we had the opportunity to sit down with Victor Michael, one of our web designers for SocialCRM and LocalSearch, to obtain his thoughts and tips to boost a shop’s internet presence with their website.

  • How to Be a Text Marketing Super Hero

    Marketing Tips from Mitchell 1 SocialCRMThe quote “With great power come great responsibility” has been attributed to everyone from Winston Churchill to Spiderman, and this relationship of power-to-responsibility is certainly true for Texting Marketing Campaigns. The “great power” of text marketing campaigns is made obvious when your customer grants you permission to contact them in the most direct and personal way possible.  And the “great responsibility” starts with the FCC’s requirement to get prior consent before sending automated promotional texts.

    The good news is that Mitchell1 is here to help with some tips on text marketing best practices that will have you texting marketing like a super hero.

  • Best of the Blogs 2020: Auto Shop Marketing Tips

    Marketing can be tricky. It is an ever-evolving and dynamic practice that can make or possibly break a business. New technologies and methodologies are constantly developing and consumers change with these trends; including the way they interact with marketing communication methods. This past year, our SocialCRM auto shop marketing team has been busy blogging away and sharing their marketing wisdom to help your shop gain and retain more customers and ultimately boost sales. Here is a collection of the SocialCRM team’s blog posts from 2020.

  • Meet your Marketing Specialist Support Agent: Chris Rohrer

    The “Meet Your Support Agent” feature provides an inside look at the SocialCRM auto shop marketing service from the support agent’s perspective. Using their expertise within the Automotive field to be part of the business team to enhance the performance of their SocialCRM!  This time we had the opportunity to sit down with Chris Rohrer and obtain his advice to shop shops engage with their customers, obtain new customers and increase retention.

  • Stay Top Of Mind With These Holiday Email Ideas

    The Holiday Season has arrived. Have you put any thought into your holiday greeting and specials offer emails?If you said no, you would not be alone. However, this is a gentle reminder that now is the time to start putting your plans together and contacting your SocialCRM support agent to help you with any holiday client retention strategies!

  • Why Customers Leave – Do You Care? 

    Marketing Tips from Mitchell 1 SocialCRMIt’s safe to say that most shops would admit that working with customers is an everyday challenge – period. Even when things go right, challenging customer personalities and attitudes will still exist. And in the end some customers will leave no matter what. Here are some tips from our Social CRM marketing experts on why your customers will leave and what you can do about it.