• SocialCRM Celebrates 10-Year Anniversary

    Happy Birthday to Mitchell 1 SocialCRM! After 10 years of success with helping auto repair businesses improve their marketing efforts while using our SocialCRM service, we would like to say a big Thank You to our customers and to everyone involved at Mitchell 1. Ten Years Ago … We Asked and You Told Us It […]

  • Thank You to Service Professionals!

    Saying Thanks for All You Do – Not Just on Thursdays! It’s time to wrap up our “Thank You Thursday” sweepstakes and once again express our gratitude to auto service professionals. In the spirit of National Auto Service Professionals Week in June (which we extended into July!), we expressed our appreciation to service professionals with […]

  • You Can Win $100 in our “Thank You Thursdays” Sweepstakes!

    You Can Win $100 in our “Thank You Thursdays” Sweepstakes! Our first “Thank You Thursdays” contest last November was so popular that we’ve brought it back just in time for National Automotive Service Professionals Week (NASPW), June 8-14. But because a week really isn’t long enough to show our appreciation for your dedication to the […]

  • CARS Show to Feature “Shop Management Unleashed”

    CARS Show to Feature Mitchell 1 Shop Management Training Session Shop Management Unleashed: Optimizing Repair Shop Efficiency with Mitchell 1’s Manager SE We’re excited to bring our popular shop management training to the CARS event! The “Shop Management Unleashed” session will be led by our own Tim McDonnell, Mitchell 1 National Training Manager, on Wednesday, […]

  • Pinewood Derby Racing Fever!

    Pinewood Derby Racing Fever! Racing fever hit Mitchell 1 on Thursday, May 21 with the second annual Pinewood Derby Day held at Mitchell 1 headquarters in Poway CA. We had over 42 cars competing; all designed by employees of Mitchell 1 and other Snap-on divisions in the U.S., Ireland and England. It was a great […]

  • Rev Up Your Knowledge!

    Rev Up Your Knowledge! Want some hands-on diagnostic and technical training — and a special discount, too? Schaeffler has extended an opportunity to Mitchell 1 customers to attend training in June in either Los Angeles or Toronto with a 15% discount off the $50 (USD) tuition. Schaeffler experts will provide detailed product and vehicle system […]

  • Making Sense of All the Information Out There

    Making Sense of All the Information Out There Mitchell 1’s Ben Johnson Featured in Motor Age Interview With so much information available to auto service professionals these days, it can be overwhelming. In the May issue of Motor Age Magazine, Mitchell 1’s Ben Johnson, director of product development, talks about latest industry trends in the […]

  • Automechanika Chicago Rocked!

    Automechanika Chicago Rocked! This past weekend, I had the unique opportunity to attend the Automechanika Chicago show. I was there as an exhibitor for Mitchell 1 in a booth that we shared with Snap-on Diagnostics and Snap-on Equipment. When you hear the name Automechanika, you probably think immediately about the G-I-A-N-T and traditional all-automotive trade […]

  • Free training at Automechanika Chicago for Mitchell 1 Customers!

    You’re Invited to Free Training at Automechanika Chicago! Take Your Choice from Mitchell 1’s Sponsored Seminars  Mitchell 1 invites you to advance your management and technician skills, and improve your business knowledge with free courses at the Automechanika Chicago presents Motor Age Training Live event, taking place April 24-26 at McCormick Place West in Chicago, IL. If […]