ShopConnection

  • ASK THE EXPERT: Changing Customer Expectations

    Communicating with customers has never been easier – or more complex at the same time. But with new technologies, your shop can communicate clearly, more efficiently and well within the legal parameters. Our own Marcus Mackell, product marketing manager for SocialCRM recently spoke with MotorAge and dove into the way’s customer communication tactics have changed, and how communication will look in the future; including some guidelines and best practices for shops to follow and look for.

  • How to Maximize Your Review Marketing Opportunity

    Do you know how most consumers go about finding a new automotive repair shop? The latest SureCritic survey asks consumers about the influence of consumer reviews on that process. What if we told you 90% of consumers rely on consumer reviews when deciding where to service their vehicle – would that matter to your business success? You better believe it! This three-part blog post will explore what your online review reputation may be saying to your potential customers and how to take control of the message.

  • Featured TSB: Chevy Valve Body Replacement

    Mitchell 1 provides TSB information to Auto Service Professional, an online edition of Auto Service Professional magazine, which fulfills a critical role in the automotive aftermarket by providing technical information to independent auto repair facilities and new car dealer service departments. We’re sharing this content in our blog, with a link to the Auto Service Professional website where you can read the article in full. Enjoy!

  • Responding to Reviews — Why it Matters

    Do you know how most consumers go about finding a new automotive repair shop? The latest SureCritic survey asks consumers about the influence of consumer reviews on that process. What if we told you 90% of consumers rely on consumer reviews when deciding where to service their vehicle – would that matter to your business success? You better believe it! This three-part blog post will explore what your online review reputation may be saying to your potential customers and how to take control of the message.

  • Featured TPMS Tip: Chevrolet Camaro 2010-21

    Tire Pressure in Cold weather specificationsMitchell 1 provides TPMS information to Modern Tire Dealer, an award-winning publication that writes editorial content geared to independent tire dealers. We’re sharing this content in our blog, with a link to the Modern Tire Dealer website where you can read the article in full. The TPMS information in this article may also be accessed in the reset procedures tab in our ProDemand® auto repair information software, along with other important reset procedure data for the selected vehicle

  • Answers to FAQs: Electrification of Vehicles

    The aftermarket is all abuzz about electrification and BEVs – battery electric vehicles. Because of that buzz we recently sponsored a free webinar with PTEN Magazine on the topic:  “The Electrification of Vehicles: Roadmap to the Electric Car.” Ben, Johnson, director of product management for Mitchell 1, was the presenter and dove into the current state and future of the auto industry and shared insights into the complexities of repairing and maintaining electric vehicles. Here are some of the post-webinar questions from attendees and the answers provided by Ben himself.

  • Featured TSB: Belt Noise Plus Rough Idle Spell Trouble for Chevy

    Mitchell 1 provides TSB information to Auto Service Professional, an online edition of Auto Service Professional magazine, which fulfills a critical role in the automotive aftermarket by providing technical information to independent repair facilities and new car dealer service departments. We’re sharing this content in our blog, with a link to the Auto Service Professional website where you can read the article in full. Enjoy!