Mitchell 1 will hold this year’s last Shop Management System Training Workshop in Las Vegas, Nev., October 1-3, 2009, at the Palms Resort Casino. The training workshop, designed for those who have been using their shop management system for six months or more, will guide users through advanced functionality in the Mitchell 1 Manager and ManagerPlus system. Instructors will explore advanced setup, inventory, reporting, management and more, as well as integration with aftermarket cataloging and Customer Retention Marketing (CRM).  As featured in AftermarketNews.


The workshop will be led by John Dwulet, senior product manager for Mitchell 1’s management software solutions, and Tim McDonnell, national training manager, who have 26 years of combined Manager and ManagerPlus training experience. Mitchell 1 support personnel will also be on hand.  Attendees can expect lively discussions on how to use the management system to energize their business, increase profits and boost productivity.


“This advanced training workshop turns existing shop management system customers into power-users who get the most out of their software and business,” said Dwulet.  “The sessions will uncover strategies allowing attendees to compete successfully against dealerships; maximizing their maintenance and repair opportunities and further the relationship with the customer.”


At the end of each workshop, AMI Course Completion forms will be handed out to those attendees who wish to pursue AMI credits. Students completing this course will be rewarded 30 credits toward the Accredited Automotive Manager (AAM) designation.


Attendees will be welcomed by a cocktail reception on Thursday, October 1, from 6:00 – 8:00 p.m. Workshop sessions run from 8:00 a.m. – 5:00 p.m., Friday and Saturday, October 2 and 3. The registration fee is $200 per attendee, plus applicable tax, and covers seminars, continental breakfast, lunch and refreshments each day.  Participants are responsible for transportation to Las Vegas and hotel accommodations.  Attendees may reserve rooms at the Palms Resort Casino and receive Mitchell 1’s special hotel rate by mentioning Mitchell 1/ShopKey Manager Training when making the reservation.


Because of the Las Vegas location, the Shop Management System Training Workshop is expected to sell out quickly and seats are limited. For early sign-up, call Debi Garrett at (888) 724-6742, ext. 6946.


For more information or to register for Mitchell 1’s Management System Training Workshop, visit Registration must be completed by September 16, 2009

About the Author

Jill Schafer

Jill Schafer is the Marketing Communication Manager at Mitchell 1 and has over 20 years of marketing experience with high-technology organizations, including over 10 years in the automotive information industry.