Mitchell 1 received the 2010 “Hall of Fame” award from AAA during the AAA/CAA Automotive Services Conference held recently at the Buena Vista Palace Hotel, Lake Buena Vista, Fla. This prestigious award was presented to Mitchell 1 in recognition of outstanding commitment, dedication and success as an AAA Automotive Preferred Supplier. As featured in AftermarketNews.

David Boyington, senior account manager, corporate sales, Mitchell 1, and Ken Young, vice president sales and marketing, Mitchell 1, accepted the award from Marshall L. Doney, AAA Automotive vice president.

“It’s quite an honor to receive the AAA ‘Hall of Fame’ award,” said Young. “It speaks to the strength of the AAA and Mitchell 1 relationship, as well as reflects the success both organizations have experienced working collaboratively to ensure the AAA Approved Auto Repair network has access to repair, estimating and management software needed for delivering quality and professional service to AAA members.”

The “Hall of Fame” award recognizes select preferred suppliers who demonstrate success in the following award criteria:
1. The supplier has to have been contracted with AAA for at least five years
2. The supplier has to have been a recipient of an annual award at least once
3. Beyond winning an annual award, the supplier needs to demonstrate exceptional year-to-year performance against all six of the annual award criteria: sales/revenue/club participation, relationship, flexibility, innovation, customer service and dedication

Mitchell 1 and AAA established their relationship in 1999 to offer AAA and CAA service providers unique savings and offers on Mitchell 1 shop management, repair and estimating software and related print publications.

Mitchell 1’s product portfolio helps repair facilities reach their full potential by focusing on four pillars of success: profitability, efficiency, professionalism and growth. Through its preferred supplier relationship with AAA, 8,000 AAA Approved Auto Repair shops and 12,000 towing contractors have access to premium Mitchell 1 products and services that can help them compete more effectively in an ever-changing market.

About the Author

Jill Schafer

Jill Schafer is the Marketing Communication Manager at Mitchell 1 and has over 20 years of marketing experience with high-technology organizations, including over 10 years in the automotive information industry.